Reconstructing a long-standing kitchen and fine cabinetry manufacturing brand.

Reconstructing a long-standing kitchen and fine cabinetry manufacturing brand.

SUMMARY

Redefining a fine cabinetry manufacturing identity system for Aqua Kitchens Studio.

Founded on the principle of providing simplicity and clarity to its designs, Aqua Kitchens Studio looked to PILOT Brandesign to rebrand its identity since the company’s inception in 1999.
PROCESS
Creating a unique identity for a well-established kitchen cabinet business was a challenging task. We explored all possible concept identity designs before we arrived at the final product.
PRODUCT
The final mark of identity is unique and visually contemporary in design, reflecting the company’s long-standing philosophy of simplicity and clarity in its carpentry designs.
The company’s vehicles were graphically redesigned, so were the coroporate communications and stationery with automated and fillable PDF forms.

We are extremely thrilled with our new identity program. Everything from our logo design and corporate communications, to our fleet graphics and invoicing system, we couldn’t be much happier.

Ray P.
Manager, Aqua Kitchens Studio

CLIENT & PROJECT OVERVIEW

YEAR:
2019

LOCATION
Toronto, Ontario, Canada

INDUSTRY
Manufacturing

RESEARCH
Project planning, Strategic planning, Brand (re)positioning

DESIGN
Identity design, advertising, copywriting, concept development, branding, signage, environmental graphic design, vehicle graphics, business stationery.